Photo Gallery

Below is a selection of images from Borders.com. Click the image to download a high resolution version.

Borders.com Homepage Borders.com Homepage
After seven years of being teamed with Amazon.com for e-commerce, Borders has launched its own site—Borders.com.  As the homepage shows, the site is designed to bring a real bookstore experience to life online with innovative features such as the Magic Shelf™ as well as exclusive and original video programming.
 
Borders Magic Shelf 1









Borders.com Magic Shelf 2
Magic Shelf
The Magic Shelf™, the most prominent feature of the new Borders.com, is an innovative virtual bookshelf that displays hundreds of book, music and movie titles much the way Borders customers shop for them in the retailer’s brick-and-mortar stores. Customers can even personalize the Magic Shelf to their individual interests using the “Picked For You” feature.
   
Borders.com exclusive programming Borders Original and Exclusive Programming
Borders is recognized for creating compelling original and exclusive video programs featuring authors, music artists, political leaders such as John Grisham, Mitch Albom, Joss Stone, Bill Clinton among many others.  Now, these programs will be available through the new Borders.com including “Borders Kitchen,” “Borders Open Door Poetry,” “Borders Live at 01,” “Borders Book Club,” “Borders Advice for Living with Mel Robbins” and “Borders Presents.” 
   
Borders.com Kitchen Borders Kitchen
Borders Kitchen is just one of the many original and exclusive video programs featured on the new Borders.com. Chefs such as Nigella Lawson and Mario Batali appear and shoppers can even e-mail featured recipes to friends or can download entire episodes from the program’s archive.
   
Borders Rewards Borders Rewards
With the launch of the new Borders.com, members of the free Borders Rewards® loyalty program, which now number more than 26 million, will be able to earn and redeem their rewards and coupons online as well as in Borders stores nationwide.
   
Borders Cross-Channel Retailing Cross-Channel Retailing-Borders.com in Borders stores
Over the coming weeks, Borders.com will be rolled out to the retailer’s stores nationwide via its network of self-serve computer kiosks already in Borders stores. Until now, the kiosks have primarily been used to search for items in the store. Now, they can also be used to shop online and have purchases shipped to home or store. Customers can even use Borders.com on the kiosk to access and print their personal “wish lists” in the store.
   
Kevin Ertell, Vice President, E-Business, Borders Group, Inc. Kevin Ertell, Vice President, E-Business, Borders Group, Inc.
Kevin Ertell, Borders Group’s Vice President of E-Business, heads the Borders.com team and led the development of the new Borders.com, a process that was about 18 months in the making.
   
Borders Millions of Titles to Explore Millions of Titles to Explore
The new Borders.com has millions of new book, music and movie titles to explore as well as hundreds of thousands of used, rare and out-of-print titles available through the “Borders Marketplace” section of the site. Shipping is always free when sending items to your neighborhood Borders store and free to home on orders over $25.