Destination: Graphic Novels

Borders, a long-time leader in the Graphic Novels market, has created a Graphic Novels Destination offering fans of this unique category an extensive inventory of Manga, Superhero and other Graphic Novels, as well as Anime DVDs, comic books and licensed collectible items.

Titles & Merchandise

• The Graphic Novels Destination in the concept store is instantly recognizable by images of licensed artwork such as that of Naruto™, Wonder Woman™ and Sandman™ on lighted drums suspended from the ceiling. Borders created these colorful drums to appeal to the visual nature of fans of Graphic Novels.
• The Destination contains thousands of titles as well as a large selection of comic books, how-to-draw books, magazines and DVDs. The breath and depth of the selection is larger than that offered by a typical Borders superstore.
• In addition to an extensive inventory of titles, the Destination also features a number of non-book items such as collectible figurines and plush toys to round out the offerings provided exclusively for Graphic Novels enthusiasts. Customers can also purchase software to create their own comic books.

About Graphic Novels

The Graphic Novels category is made up of three distinct segments:

• Manga—Manga, which means "comics" in Japanese, are the largest segment of Graphic Novels. Most of what is identified as Manga in the U.S. originated in serialized form in Japan and was translated for the English language market. This is the category in which the most explosive growth in this business has occurred in recent years.
• Superhero—The segment of Graphic Novels most Americans are familiar with is Superhero, first published as a series of Comic Books and is now bound into book form.
• Independent or Art Graphic Novels—The third segment of Graphic Novels is sometimes called Independent or Art Graphic Novels. It encompasses a broad range of alternative cartooning and visual storytelling.