Borders Is "Breaking Dawn" Party Central
Thousands upon thousands of Stephenie Meyer fans flocked to “Breaking Dawn” book release parties in more than 900 Borders and Waldenbooks stores nationwide Friday Aug. 1 first beginning at 9:30 p.m. and culminating with the official sale of the book at 12:01 a.m. Aug. 2. Whether participating in costume contests, debates, trivia contests or a host of other activities, customers shared an experience they’ll remember for a lifetime. In the “Breaking Dawn” Image Gallery below, you’ll find high resolution downloadable photos from our biggest parties including Borders at 2 Penn Plaza, the Time Warner Center in Columbus Circle (New York City), Torrance, Calif., and in LaGrange, Ill.
In addition to the images, you will find downloadable video b-roll of the “Breaking Dawn” party that took place at the Borders store at 2 Penn Plaza in New York City, as well as sound bites from Borders Group’s Children’s Category Director Diane Mangan, who talks about the popularity of the “Twilight” series and Stephenie Meyer.
Links
The Official Website of Stephenie Meyer's Gripping Vampire Love Saga
Press Releases
-
Borders and Waldenbooks sell over 250,000 copies of “Breaking Dawn” on first day of sales
“Breaking Dawn” book release parties at over 900 Borders and Waldenbooks Stores are just days away
-
Borders and web site for fans of author Stephenie Meyer team up for August 1 podcast
-
Borders® and Waldenbooks® stores to host "Breaking Dawn" parties
View and download video of:
- B-Roll of the midnight release party at 2 Penn Plaza, which attracted an estimated one thousand enthusiastic fans
- Sound bites from Borders Group Children's Category Director Diane Mangan
- Sound bites from customers anticipating "Breaking Dawn"
- B-Roll of a Stephenie Meyer bookclub meeting
- B-Roll of "Twilight" series in store
- B-Roll of Borders store exterior and corporate headquarters building
Contacts for News Media
For Journalists ONLY
If you’re a member of the working press, feel free to direct your questions and interview requests to the specific Borders contacts listed below.
If you are NOT a member of the news media, please use these links for more information and to direct your questions to our appropriate resources:
Vendors
(including publishers, labels, authors, artists and manufacturers) looking to sell products
Job seekers
looking for career opportunities
Non-profit organizations
looking for support
Customers
looking for answers to questions
Media Contacts
The following individuals work with the news media and cannot assist with customer, vendor or community/charity requests. If you are not a reporter, please use the links above to be directed appropriately.
For news media questions and interview requests regarding corporate matters, such as strategic initiatives, financial results and executive interviews, please contact:
Anne Roman
734-477-1392
aroman@bordersgroupinc.com
or
Mary C. Davis
734-477-1374
mdavis4@bordersgroupinc.com
For news media questions and interview requests regarding store openings/closings, proprietary publishing program and information about titles and trends, please contact:
Mary C. Davis
734-477-1374
mdavis4@bordersgroupinc.com